VIVE

Year
2024
Location
New York , United States
Category
Consulting
We collaborated with ViveAgro on a strategic rebrand and packaging project aimed at opening new markets and reaching the final consumer. Historically focused on agricultural production and distribution, the opportunity was to evolve the brand into a more consumer-facing proposition. Through brand repositioning, visual identity evolution, and the design of a new packaging system, we helped translate the company’s agricultural expertise into products ready for retail and direct consumption. The result was a refreshed brand and product experience that allowed ViveAgro to enter new segments, expand its market presence, and connect more directly with consumers seeking quality agricultural products.




